Esquire - This Week's Most Important Style News featuring Alice Made This

December 09, 2014

Esquire has featured our Jermyn Street gentlemen's pop-up as number one in this week's most important style news. More information about the shop to follow!

'London's Most Stylish Pop-Up: Jermyn Street' on Esquire.

'From now until Christmas Eve, Jermyn Street is playing host to a pop-up of serious sartorial proportions. A series of designers have taken up temporary residence on the famous road; first there’s Tusting, the leather goods specialists that have ben in operation for over 135 years, and Alice Made This, the luxury accessories designer that makes fantastic cuff links, among other things. Then there’s Fourth & Main, a young menswear brand with a knack for making great basics and straight-forward wardrobe staples, and Hamilton & Hare, designers of particularly great underwear and loungewear. Lastly, but by no means least, there’s Marwood; an accessory designer that looks to fuse British production tradition with modern materials and fabrics. All in all, the street has been transformed into a one-stop shop for all your style needs. It’s a sound option for picking up presents ahead of the big day, but if you indulge in a couple of treats for yourself, we wouldn’t blame you.

The New Generations pop-up at 39c Jermyn Street runs until 24 December.'